The Emerging Act of Virtual Reality in the Automotive Industry
According to fortune business insights, global Virtual Reality in the automotive market size was valued at 759.3 million in 2019 and it is expected to reach 14.72 billion by 2027 at a CAGR of 45.1%. The increasing trend of automation in the automotive industry will create ample VR technology providers.
With the adoption of Virtual Training tools in brushing up the demands for skilled and efficient workers and engineers, the implementation of VR technology is a crucial part of the digital revolution across the automotive industry. Virtual Reality technology provides an interactive and immersive experience to its users.
The Adoption of VR in the Automotive Industry
North America is one of the biggest shareholders of the global automotive Virtual Reality market. While Germany continues to lead the automotive VR adopter in Europe with Volkswagen reducing design costs through virtual prototyping. Also, BMW increasing its sales with immersive virtual showrooms and Audi enhancing the safety of self-driving cars manufactured, through VR performing tests.
Use Cases of Virtual Reality in the Automotive Sector are
Vehicle Prototyping
Virtual prototyping simplifies the research and development process by simplifying the procedure of building heavy prototypes. VR technology speeds up the designing process and reduces the number of adjustment rounds. Hence it helps in cost-cutting on the entire pre-production cycle. Ford Motor Company has been developing a VR training tool for brushing the skills of its technicians.
For Instance
– Pre-production of design
– Virtual testing prototypes of self-driving cars
Virtual Training
Virtual training software is useful for both after-sales and manufacturing. This VR equipment helps in ensuring easy onboarding and proficiency matching the brand image. VR training also offers interested car buyers who would appreciate efficient and safe driving experiences on specific car models e.g. autonomous cars.
For Instance
– Training the Service Technicians
– Learning Vehicle Operations
Virtual Auto Showrooms
VR technology plays a crucial role in boosting the sales mechanism of car manufacturers and dealers. These virtual auto showrooms help boost the online sales, wherein the prospects can inspect 3D cars’ exterior as well as interior, also experience the virtual test drive without even moving from their place.
For Instance
– Virtual Test Drive
– Remote Immersive Tours
The mainstream of VR is projected to see a steep rise in the dedicated Virtual Reality development brands. And now there is a buzz in the automotive industry that the growing market of app development of car infotainment solutions is expected to rise by 35 billion USD by the end of this decade. And as the VR market is expanding, a developer could quickly launch into his vehicles. Creative minds will have an opportunity to conquer a chunk of the market with new Virtual Reality apps.
Virtual Reality technology is constantly fueling the automotive industry, delivering high-quality services and offering better products for the future.
SMACAR – Behind the Virtual Reality Immersive Experience
We intend to breakdown the complex process of designing a car, taking a test drive, or an immersive tour, into a quick and easy solution. Through our advanced immersive technology, we aim to reshape the automotive industry and offer a convenient and impressive experience instantly.
Not sure how VR could change your real-time experiences?
Contact Us. We will show you how! info@smacarsolutions.com
